The Scotsman interviewed The Drinks Bakery founder Andy Murray about the story behind the business, its growing range of Drinks Biscuits and the opportunities ahead for the Edinburgh-based brand.
From an idea to an award-winning Scottish brand
The Drinks Bakery was founded to solve a surprisingly familiar problem: carefully chosen drinks were still being served with ordinary crisps and nuts.
Andy’s answer was Drinks Biscuits - a range of rich, savoury biscuits developed specifically to accompany wine, beer, gin, whisky and cocktails.
The idea gained national recognition when Andy appeared on BBC Dragons’ Den and secured investment from Deborah Meaden and Peter Jones. Since then, Drinks Biscuits have won numerous awards and reached customers through retailers, hospitality businesses and independent food-and-drink specialists.
Scottish provenance with international potential
The interview also explored the company’s Scottish roots and ambitions for further growth.
Hand-baked in the Scottish Highlands, every Drinks Biscuit combines cheese, herbs and spices selected to complement particular drinks. The result is a distinctly Scottish product with an idea that translates naturally to drinks cultures around the world.
Discover The Drinks Bakery story
Read more about Andy Murray and the story behind The Drinks Bakery, or explore our award-winning Drinks Biscuits.
Read the original interview
Read the complete interview on The Scotsman website.
